Dubai: The German sportscar maker Porsche is bringing out a new all-electric SUV model, which will be placed higher than its bestselling Cayenne. The proposed launch has Porsche revisiting a strategy that has proved extremely successful over the last 20 years through the Cayenne.

“We are underlining and strengthening our sporty luxury positioning,” said Oliver Blume, Chairman, while announcing a strong set of 2022 financials, also its first after the $72 billion IPO in September last year. “We are observing growing profit pools in this segment, in particular in China and the US.”

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