文章管理 查看文章


domain: gulfnews.com | name: أخبار الخليج | icon:

MAXPO Exhibitions, a leading regional brand that has conceptualised and established exhibitions, trade shows and business events for over a decade across the globe, has inked an agreement with Gulf News, the UAE’s leading English daily, to host the Ramadan Night Market.

Presented by Gulf News, the upcoming edition of the 10-day Night Market will be held during Ramadan at Hall 7 - Concourse 2 - Dubai World Trade Centre between April 9-18, 2023.

Announcing the partnership, M. I. Sait, Chairman and Founder, MAXPO, says the association with Gulf News would provide the right platform for MAXPO to reach out to a wider audience.

“Ramadan Night Market is the ideal opportunity for retailers to connect with a captive audience of thousands of visitors. We are all set to provide retailers with the right platform to showcase their brands and products to an exclusive audience who will visit the event. When retailers book a stall at the Ramadan Night Market exhibition, they get a 10-day direct access to a range of customers. This is a not-to-be missed opportunity for those who are looking for opportunities to enhance their business,” says Sait.

Speaking about the partnership with MAXPO Exhibitions, Anshuman Joshi, Commercial Director, Gulf News, points out that the inherent strength of MAXPO in organising diverse events was one of the reasons why the publishing house decided on partnering with the exhibitions brand.

“Gulf News is always on the lookout for opportunities that enable us to reach out to our readers. We take extreme care in our associations since we do not want our brand equity to get diluted. It is with great thought that we have decided to associate with MAXPO. We will be extending all our support to make this a high footfall event,” adds Joshi.

Shishir Saxena, Director - Middle East, MAXPO Exhibitions, says, “Our Night Market will be open from 5 pm to 2 am during the 10-day period. For retailers who are into apparel, jewellery, health and beauty products, fragrances, home appliances, handicrafts and other similar industries, we provide the gateway to reach out to a wide customer base and engage with their customers in a proactive manner.

"In addition, this will also be a great opportunity for those who are in the restaurant industry to serve their offerings to a multicultural audience. We will be executing a systematic and strategic media campaign to ensure that there is enough and more footfalls so that that the exhibitors get a very good ROI. Apart from the mass media, we will be doing extensive digital as well as influencer campaigns."

Over the past so many years, the events and shows organised by MAXPO have played a crucial role in delivering excellent return on investments for their trade associates and business partners. MAXPO has consistently delivered world-class and incomparable services to its clients and is recognised as a leader in the fields of trade shows and event management.

More details about the Ramadan Night Market can be found on www.maxpo.ae